General Manager – Southeast Marine Dealer

Our Client:
Our client is a respected marine dealership with a long-standing reputation for excellence in sales, service, and customer satisfaction. Operating for multiple decades and with two locations, the business has shown consistent growth and commitment to high performance and an empowered team culture. With 10+ major industry boat brands, this organization is poised for its next phase of growth and is seeking a results-driven General Manager to lead one of the locations.

The Opportunity:
This is a key leadership role responsible for managing day-to-day operations, driving sales and service performance, and leading a team of 25 employees across sales, service, and parts. The successful candidate will inherit a tenured and capable staff, with the autonomy to shape culture, processes, and performance standards. This is a backfill position, offering a smooth transition and the opportunity to stabilize and elevate an already strong location. This is an exciting opportunity to lead a successful team and shape the future. Ownership has a demonstrated commitment to excellence and innovation

Benefits:

• Base salary up to $125,000
• Team-based incentive potential
• Relocation assistance available
• 3 weeks PTO + paid holidays
• Medical insurance reimbursement
• Retirement plan with 3% match

Duties and Responsibilities:

• Lead and oversee all dealership operations
• Develop and execute strategic plans for sales and service growth
• Mentor and empower department managers and staff
• Drive employee engagement and maintain a strong team culture
• Report on KPIs and financial performance to ownership
• Uphold customer satisfaction and service quality standards
• Improve team morale and internal communication
• Drive Revenue Growth

Qualifications:

• Proven leadership in dealership or retail operations (marine or powersports preferred)
• Strong understanding of sales, service, and parts performance drivers
• Ability to develop and lead a high-performing team
• Collaborative leadership style – no micromanagement
• Experience with Lightspeed or similar DMS is a plus
• Strategic thinker with a focus on growth and operational excellence