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Head of US Sales
Region Nationwide /
Industry Firearms
Position ID 3176
For a seasoned professional who knows the military and tactical landscape firsthand, this is a rare ground floor opportunity, and a chance to lead from the front. The Head of US Sales will oversee nationwide government and commercial sales efforts, guiding strategy, structure, and execution for a brand trusted by elite operators worldwide. Success in this role demands someone who is well organized, understands the mission, values accountability and performance, and can elevate an already strong team to new levels of performance and market dominance.
Head of US Sales
Our Client:
Our client is a globally recognized innovator in the tactical gear industry, trusted by elite military units, law enforcement professionals, and outdoor and shooting enthusiasts around the world. Known for its cutting edge designs and uncompromising standards of quality, the company has become one of the fastest growing names in the tactical nylon industry, delivering equipment that performs under the most demanding conditions. With a strong presence across more than 50 countries and sustained year over year growth every year since entering the US market, they are now accelerating expansion efforts, providing an extraordinary platform for driven professionals to contribute to a brand with unmatched credibility, momentum, and opportunity for advancement.
The Opportunity:
The Head of US Sales will lead nationwide government and commercial sales, bringing structure, process discipline, and accountability to a rapidly scaling organization. This leader will set strategy, build, mentor, and manage a high performing team, drive growth across federal/defense and dealer channels, and collaborate cross-functionally to ensure precise execution and delivery. You’ll step into a formative leadership position with a fast-scaling global brand and establish the systems, culture, and performance standards that will drive sustained US market growth for years to come.
Benefits:
- Highly lucrative earning potential (Base + Variable Comp)
- Medical, dental, & vision insurance
- 401K program
- Direct support and regular communication with the CEO and executive team
- Long-term potential for additional incentives
Duties and Responsibilities:
- Lead and mentor a high-performing U.S. sales team across government and commercial divisions.
- Develop and execute strategic sales plans aligned with company growth goals.
- Drive U.S. Government sales (DoD, SOCOM, Federal, State & Local LE) with deep knowledge of procurement systems (GSA, DLA, FedMall, SAM.gov, NSN, etc.).
- Expand and manage commercial channels, dealers, and distributor relationships.
- Establish disciplined sales processes, ensure CRM accuracy, and drive data-based forecasting.
- Build lasting relationships with key defense, government, and industry stakeholders.
- Collaborate with Product, Operations, Marketing, and Finance to ensure contract and delivery excellence.
- Drive consistent US sales revenue growth across government and commercial channels through disciplined execution and data-driven strategy.
- Oversee contract acquisition, pipeline management, and conversion performance to ensure strong year-over-year expansion.
- Maintain exceptional forecast accuracy and CRM compliance, ensuring transparency and accountability at every level of the sales organization.
- Set and monitor performance standards to strengthen team engagement, retention, and results.
- Lead channel and account expansion initiatives that increase market penetration and long-term profitability.
Qualifications:
- 10–15 years of sales experience in tactical gear/defense/military equipment, including 5+ years in leadership.
- Proven success selling individual soldier equipment to US government and defense agencies. (must have experience at this level, vs vehicles, technology, etc.)
- Deep understanding of procurement, contracting, and compliance frameworks.
- Military service or background strongly preferred.
- Meticulous, process driven, and detail oriented; strong leadership presence, capable of mentorship and development of the teams managed.
- Exceptional communication, negotiation, and team-building skills.
- Extensive tradeshow experience, overseeing all aspects of industry relevant shows.
- Ability to travel domestically on a regular basis, and internationally 3-4 times per year.
